Wade Rocco
AI strategy for Enterprise advantage
Customer Success Leader driving AI transformation and enterprise outcomes in Financial Services. Building lasting partnerships through strategic vision and deep technical expertise.
My Approach to Customer Success
Combining strategic thinking with hands-on technical expertise to drive meaningful outcomes
Relationship-First
Building deep, trust-based partnerships that evolve beyond vendor-customer dynamics into true strategic collaborations.
Outcome-Driven
Focusing relentlessly on business value and measurable results that matter to executive stakeholders and end users alike.
Technically Grounded
Leveraging deep technical knowledge to bridge the gap between business objectives and engineering capabilities.
Transformation-Focused
Guiding organizations through complex digital transformation journeys with patience, expertise, and a clear roadmap.
Career Journey
A track record of driving customer success and business transformation across leading technology companies
2021 - Present
Customer Success Leader
Slack (Salesforce)
Leading customer success initiatives for enterprise Financial Services accounts, driving adoption and business value realization across Slack's collaboration platform. Partnering with global banks to transform how teams communicate and collaborate.
2020 - 2021
Customer Success, Global Financial Services
VMware Tanzu
Worked with top global banks to achieve transformation outcomes through Tanzu products and services. Developed technical strategies around Kubernetes, PAS, and CI/CD while guiding organizations through digital transformation with Agile methodologies.
2019 - 2020
Engagement Director
Pivotal
Directed digital transformation strategy across enterprise business segments. Drove business value and innovation while developing strong customer relationships with some of Pivotal's largest accounts in the financial services sector.
2016 - 2019
Engagement Manager
Akamai Technologies
Maximized customer satisfaction, retention, and growth throughout the relationship lifecycle. Worked across technical pre-sales, program management, and service delivery to evolve customer cloud strategies from concept to implementation.
2013 - 2016
Professional Services Lead
Smartling
Designed and led successful implementations of enterprise localization solutions. Developed new processes creating operational efficiencies for the Professional Services team, including implementation standards and productized services packages.
2012 - 2013
Technical Architect
Gotham Technology Group
Advised enterprise customers on infrastructure challenges, designing and implementing Microsoft-based solutions to achieve stated business outcomes. Foundation in technical architecture and customer consulting.
Areas of Expertise
Deep knowledge across technology and business domains that drive successful customer outcomes
Customer Success Strategy
Developing and executing comprehensive customer success programs that drive adoption, retention, and expansion across enterprise accounts.
Digital Transformation
Guiding organizations through complex transformation journeys, aligning technology initiatives with business objectives and cultural change.
People Leadership
Building and mentoring high-performing teams, fostering collaboration, and developing talent to deliver exceptional customer outcomes.
Cloud & Platform Technologies
Deep expertise in Kubernetes, Cloud Foundry, AWS, Azure, and GCP. Helping enterprises modernize infrastructure and adopt cloud-native practices.
Financial Services
Specialized experience with global banks and financial institutions, understanding regulatory requirements and unique industry challenges.
Data-Driven Approach
Leveraging metrics and insights to inform strategy, demonstrate value, and continuously improve customer health and outcomes.
About Me
I believe the best customer relationships are built on trust, transparency, and a genuine commitment to mutual success.
Throughout my career, I've had the privilege of working with some of the world's most innovative technology companies and their enterprise customers. From Slack to VMware Tanzu to Pivotal, I've focused on one core mission: helping organizations realize the full potential of the technology investments they make.
My approach combines deep technical understanding with strategic business thinking. I've found that the most successful customer engagements happen when you can speak authentically to both the engineers implementing solutions and the executives championing transformation.
Based in the New York Metro area, I'm passionate about financial services technology, cloud-native architectures, and building the kind of customer relationships that create lasting value for everyone involved.
Let's Connect
I'm always interested in discussing customer success, digital transformation, and technology leadership